Metrics That Matter LIVE

• February 3, 2026

Originally Aired: January 30th, 12PM EST

Metrics That Matter goes live for a special one-hour webinar designed to help orthodontic leaders turn performance data into confident, strategic decisions.

In this interactive session, industry experts Oliver Gelles, Chris Bentson, and Shannon Patterson each take the mic to break down the metrics that defined 2025—what the numbers revealed, where practices misread the data, and which performance indicators truly separated thriving practices from the rest of the field.

The panel will also spotlight the key metrics they’re monitoring heading into 2026, sharing practical recommendations on where to focus, what to ignore, and how to build a smarter, more resilient growth strategy in an increasingly complex market.

Moderated by Marla Merritt, this live format includes presentations from each of our industry experts – followed by an interview-style Q&A, giving attendees the opportunity to hear real-time insights, challenge assumptions, and walk away with clear, actionable takeaways they can apply immediately in the year ahead.

Learning Objectives:

By the end of this live webinar, participants will be able to:

• Identify the metrics that mattered most in 2025 and understand the key lessons those numbers revealed about growth, efficiency, and financial performance in orthodontic practices.
• Distinguish between “vanity metrics” and actionable performance indicators, gaining clarity on which data points truly drive smarter decisions and long-term success.
• Understand which metrics industry experts are prioritizing for 2026, including why they matter and how they should influence planning, goal-setting, and resource allocation.
• Apply expert-backed recommendations to refine their own metric dashboards, align teams around the right KPIs, and enter 2026 with a focused, data-driven strategy.